Our mission

We believe sustainable growth stems from empowered leadership, meaningful change, and innovation rooted in responsibility.
By embracing purpose-driven strategies and collective action, doing good and running a thriving business strengthen each other.
We cultivate partnerships that unlock value for organizations, communities, and the planet alike.
Our commitment is to progress that matters—creating long-term impact that benefits all stakeholders and builds resilient futures.

We question assumptions, open 360° perspectives, and co-create paths that drive business performance and create success for all stakeholders.

Examination: business strategies, models, organizational structures, and the end-to-end value chain. We assess market positioning, external landscape, stakeholder insights, enterprise technology, and organizational culture including change readiness

Strategic co‑creation: workshops and design sprints to craft bold, practical pathways to growth and transformation

Innovation incubation: applying agile methods and emerging technologies to bring high-impact, tangible ideas to market faster

Responsible transformation: embedding sustainability and ethics into decisions, processes and products

Execution partnerships: hands-on support through pilots, rollouts, and change management to ensure adoption and impact

Impact measurement: setting clear KPIs, tracking results, and refining strategies for continuous improvement

We evaluate your strategic challenges and actively engage stakeholders through comprehensive analysis and targeted workshops. We accelerate solution implementation and provide hands-on support to ensure measurable, lasting impact, embedding responsibility in every decision.

Collaborative and iterative engagement

Data-driven decision-making + human-centered design

Agile and fast-paced experimentation

Embedding responsibility and ethics at every step

No jargon. Just insights, bold ideas and relentless execution.

Core action principles

Reveal

We explore every question in depth and from every angle, uncovering potential and opportunities that remain hidden or untapped.

Reimagine

Every successful journey teaches us. We honor the past while inviting you to explore further and discover new value beyond the usual.

Elevate

Wherever business goals lead, we embed responsibility to amplify impact with purpose to shape industries and inspire lasting change.

Founders

  • Fabrice drives business model innovation and transformation leveraging AI and data-driven insights. He helps partners build responsible strategic pathways, unlock value, and confidently position for what’s ahead.
    Fabrice Macarty
    CEO, co-founder
  • Lucile leads innovation offerings across circular value chains, products, services, procurement, sales & operations. She enables clients to navigate complexity, craft compelling strategies, and deliver operational excellence.
    Lucile Olivas
    CRO, co-founder
  • Philippe drives impact at the intersection of strategic marketing, stakeholder centricity and responsible business model innovation, championing alignment between market needs and sustainable growth.
    Philippe Bourrat
    COO, co-founder
  • Julie spearheads sustainability & impact capabilities, guiding organizations through sustainable business transformation focused on ESG, biodiversity, insights, and long-term value creation.
    Julie Delattre
    Senior Partner

We bring decades of leadership, transformation and innovation across fast-paced, complex environments including automotive, banking, manufacturing, retail, and technology.

Our collective experience spans from ambitious startups to global leaders and diverse roles including sales and operations, supply chain, digital, and strategic marketing.